The R&B singer Chris Brown has re-emerged and officially returned to the masses with the premiere of his "I Can Transform Ya" video for his brand-new single featuring Lil Wayne and Swizz Beatz, on Tuesday early morning at 6am on MTV before making its way to YouTube.
This seems to be the basic premise behind the clip, the lead track from his forthcoming third studio installment "Graffiti", which is due to be released on December 15. The original yet still catchy song makes heavy references to the live-action films "Transformers". The song is good, not great, but the heavy guitars help it stand out. The video is a lot of fun though.
Directed by Joseph Kahn, and supported by dance group Rej3ctz. The video is obviously inspired by the "Transformers" series. It starts by Brown spray painting the name of the single and it's all the singers dancing and the transforming from there. It features Brown' literal take on the song's theme as he transforms into a sports car, a firetruck, a ninja, a girl on a motorcycle and, finally, his own entourage. The clip matches the grown-up club track, and is filled with Brown's characteristically cool modern dance sequences on a classic white background, and quick, colourful transforming graphics.
Critics for MTV News hailed Brown as being "smoother than ever on his new track". Says, "It's a blockbuster, loaded with eye-popping special effects, the titular transformations are particularly great looking, as are the scene-to-scene transitions, it is a very shiny, sexy throwback, very expensive-looking clip, and frighteningly precise pop-and-lock moves from Brown himself."
The singer is still trying to escape the image he created for himself after he physically abused his now ex-girlfriend Rihanna earlier this year in February. In an effort to show that he has changed and has grown as a person. Though the video might reside in safe territory for hip-hop and R&B, but I think it's a good image for him, quite fresh and chic, despite what happened previously. Is the video enough to spark a full-fledged comeback? The video is a super-slick clip that showcases not just his dance moves, but his newfound sense of swagger. It seems like a good way to recover from a tarnished image; even better, getting Lil Wayne and Swizz Beatz onboard. "It's a good video to come back with."
This seems to be the basic premise behind the clip, the lead track from his forthcoming third studio installment "Graffiti", which is due to be released on December 15. The original yet still catchy song makes heavy references to the live-action films "Transformers". The song is good, not great, but the heavy guitars help it stand out. The video is a lot of fun though.
Directed by Joseph Kahn, and supported by dance group Rej3ctz. The video is obviously inspired by the "Transformers" series. It starts by Brown spray painting the name of the single and it's all the singers dancing and the transforming from there. It features Brown' literal take on the song's theme as he transforms into a sports car, a firetruck, a ninja, a girl on a motorcycle and, finally, his own entourage. The clip matches the grown-up club track, and is filled with Brown's characteristically cool modern dance sequences on a classic white background, and quick, colourful transforming graphics.
Critics for MTV News hailed Brown as being "smoother than ever on his new track". Says, "It's a blockbuster, loaded with eye-popping special effects, the titular transformations are particularly great looking, as are the scene-to-scene transitions, it is a very shiny, sexy throwback, very expensive-looking clip, and frighteningly precise pop-and-lock moves from Brown himself."
The singer is still trying to escape the image he created for himself after he physically abused his now ex-girlfriend Rihanna earlier this year in February. In an effort to show that he has changed and has grown as a person. Though the video might reside in safe territory for hip-hop and R&B, but I think it's a good image for him, quite fresh and chic, despite what happened previously. Is the video enough to spark a full-fledged comeback? The video is a super-slick clip that showcases not just his dance moves, but his newfound sense of swagger. It seems like a good way to recover from a tarnished image; even better, getting Lil Wayne and Swizz Beatz onboard. "It's a good video to come back with."
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