Avril Lavigne takes over Tokyo in "Hello Kitty"

The punk girl who never grows Avril Lavigne lets her love affair for the beloved Japanese mascot go wild in the music video for the brand new Japanese single "Hello Kitty," the fourth single from the pop/rock singer's self-titled fifth album. Canadian-French singer didn't turn up to be the successful album all Lavigne fans hoped to be, but at least it spawned one Top 20 US hit and made Lavigne play sold-out tours in Asia, and Latin America. However, the new video as a whole is unfortunate and its unlike anything we've seen from the singer-but not necessarily in a good way. It will leave you sad and confused.
Clearly she's been body-snatched for "Hello Kitty," a sugar-coated dance jam that was inspired by a fictional female white Japanese bobtail cat with a red bow that was created in 1974 by the Japanese company Sanrio, is about an "aggressive" love with the fictional character, where it includes Lavigne commenting on slumber parties, loving the kitty, having fun and eating. It's a strong electro-pop and pseudo-dubstep song that is heavily influenced by hard rock and pop punk, while it features a dub-step influenced drop. The song is noted as Lavigne's first electronic experimental track in her career to-date.
Lavigne penned this experimental electronic dubstep track about the cute Japanese line that seems to acknowledge its own tokenism by adopting a "J-Pop American Funtime Now!" sheen. "I love Hello Kitty so much there's a song on the record called Hello Kitty. Pink is my favorite color... I'm really excited about this song," she gushed to Ryan Seacrest. "I'm obsessed with Hello Kitty and it's really fun and the sound is different." Not only is this song about Lavigne's love of the Japanese brand but also has a double meaning. "Obviously it's flirtatious and somewhat sexual," she told Digital Spy lyrically, "but it's genuinely about my love for Hello Kitty as well!"
Self-infantalization has always been a mainstay of Lavigne's personal brand, but as she starts creeping towards 30 she's decided to take a page from Gwen Stefani's book and insert herself in a culture that absolutely reveres that sort of thing: hello, Japan! In a candy-colored clip Lavigne shows her love for the distant country as she is flanked by Japanese doll-looking background dancers and attempts to do a choreography around in cute candy stores, eats yummy sushi, and takes photographs like a touring while walking the streets of Tokyo. Mrs. Nickelback is clearly having more fun than any of us on the track. Get ready to be slayed!

Krewella liberating children in "Enjoy the Ride"

Krewella diving into a dark circus-themed story and takes you to that creepy carnival from your nightmares with a new cryptic video for their latest hit song "Enjoy The Ride," the sixth overall single taken from the Chicago EDM trio's debut studio album, "Get Wet," which was released last year. “Enjoy The Ride” highlights the best of the Yousef sisters and Rain Man bringing their fused, power punching EDM and pop. The harmonies between the sisters shines throughout, giving the song it’s pop edge with Krewella’s signature stamp of making EDM relatable and more mainstream.

Taking their fist-pumping dance jams, the success of the band's album "Get Wet" has not slowed them down a bit. The EDM trio's new video continues this trend, as they chose the subconscious of a magical and adventurous young circus dancer as the setting for "Enjoy The Ride," and telling a story about liberating people with a little help from their friends. The Kevin Tancharoen-directed visuals take their viewer on a journey through the futuristic/fantastical world of a beautiful but enslaved circus performer, cut with scenes of Yasmin singing in front of happy-go-lucky ravers. Once again, they prove that outcasts know how to party.
The video opens with the trio sitting in a forest with their followers, watching a circus via TV monitors which shows them a brand new "attraction" added to the circus and see two young kids who are being held captive in an eerie steampunk-influenced carnival: a young girl being held in a cage, and a boy visits the circus, he himself captive with a lock around his neck, and is taken into a tent to watch a show. Inside, the girl dances with Matrix-like effects but is soon interrupted by a fight at the tent entrance. The boy is freed from and runs away after a set of keys are given to him.
In the early morning, he frees the girl from the cage and they run off into the forest where children find Salvation through the magic of EDM as Krewella's followers greet them with open arms, and invite them to come and rage the pain away with them. The video ends on a bittersweet note, though, it turns out that this rescue mission was all just a dream and sadly enough the kids are still prisoners at the end. It's fascinating to see the creepy clip come together in such a short space of time. Strap yourself in for a very enjoyable ride and watch below.

Zedd runs away from scary crows in "Find You"

After a long wait, and snippets of teasing clips, Grammy award winner Zedd has finally released a music video for the official extended mix of his new progressive hit "Find You," which features vocals by Carly Rae Jepsen's boyfriend Matthew Koma and up-and-coming Swedish singer Miriam Bryant, dropped back in January. The song's been re-surfacing frequently, over the past couple of months, as acoustic mixes and independent remixes. It's kind of the perfect mix of dance music video meets pop love story. And the colors of course are just wonderful.
This EDM song finds Zedd linking again with "Clarity" co-writer Koma, who provided vocals on another track, "Spectrum." This time Koma shares the singing duties with Swedish vocal powerhouse, Byrant, whom Zedd first heard on German radio. They previously worked together when the German DJ made a remix of her song "Push Play" for the deluxe edition of his debut studio album "Clarity." Speaking on Vice's Thump channel, Zedd said this is a very different tune from any that he'd done before. He added: "It's a song you could easily play with a full band instead of just a DJ."
Zedd debuted a 15-second snippet of this song during the January 26, 2014 Grammy's music awards show. He performed the entire song live for the first time with Koma and Bryant during the episode of Jimmy Kimmel Live on February 3rd. The song can be heard during Bud Light Platinum's "Turn Up Your Night" campaign, which aired for the first time during the 2014 Super Bowl. The song also featured on the soundtrack of the futuristic action-adventure film "Divergent." It's a massive hit and major dance floor bomb in one.
As for the music video, it's so high-budget and features a beautiful storyline as well as breathtaking shots of the three artists. Opening scene sees a girl dramatically getting her head out of the water in a bathtub. Bryant, Koma and Zedd will have scenes, the last two playing the guitar and the turntables, respectively, against white backdrops. The girl from the first scene and a friend will then try to save their life riding and running away from a flock of scary crows who are chasing them. How will it all end? Click 'play' below!

Krewella catching their journey in "Human"

Krewella has just released the music video for "Human," the third international single and sixth overall taken from the popular EDM trio's latest hit debut album "Get Wet," released last September via Columbia.
 The emotional record is scheduled to impact Top 40 radio in early-February. This time, the electronic music trio, consists of sisters Jahan Yousaf, Yasmine Yousaf and 'Rain Man,' opt for a more soft and delicate production. Moving away from the strength of their previous singles and focusing on a dance piano ballad with touches of dubstep.
The road to the top of electronic music charts has been a long, yet rewarding journey for Chicago producer trio Krewella. Millions of adoring fans around the world have committed themselves to "Krewlife" as the breakout electro / dubstep group achieved stardom with successive hit singles. Krewella kicks off the New Year with the release of an emotionally charged music video for their inspirational dubstep single "Human," its emotion is just so raw and powerful. Well, the new video for their chillstep ballad was really no different. Krewella reminds us all that no matter what, We're only "Human."
With all the smoke and mirrors involved in the entertainment industry, it's incredibly refreshing to see that Krewella isn't afraid to show the world their true colors. This four-minute video is merely a snapshot of their journey to superstardom over the past two years, but it still manages to say everything about who Jahan, Yasmine, and 'Rain Man' are as people; anger and joy, sweat and tears, good times and bad, these are all parts of being human no matter who you are, where you're from, or what you do for a living. It's a recap video of two full years of touring and other shenanigans and the emotional shots of Krewella  in candid moments of sadness, loneliness, and exhaustion in contrast to some heartwarming moments of joy and togetherness.
The clip that fits perfectly with the song and really drives home the "I am only human" chorus, as director and videographer behind many of Krewella's visuals, Miles Evert, truly captures the humanity of these artists. It opens up with a quote: "This video was shot during our last two years of touring. It is dedicated to you, our Krew...the ones that make this dream possible." The clip featuring the trials and tribulations Krewella has faced on the rise to fame: A drunken hotel argument! A wedding proposal! Teary breakdowns on the road! An elimination round in which one of the members is kicked out of the band. Fans will see the hardships Krewella goes through to make their dreams possible.

Katy B belts heart out in "Crying For No Reason"

Katy B is engulfed in her own personal light show in the music video for her new electro-ballad, "Crying For No Reason," which will serve as the second cut comes from British dance-pop purveyor's upcoming sophomore album, "Little Red," scheduled for release on February 3. The red-haired U.K. alt-dance pop diva has consistently slayed us with tunes such as "What Love Is Made Of," "Aaliyah," and "I Like You." Now, praise everything, Katy B's back with a new video and she's brought her own personal light show with her!
Speaking about new album recently, the star revealed: "That first album had a certain innocence about it. I think this album has a bit more experience. My relationships have got more serious, I've moved out of my parents' house, I'm dealing with issues on my own. My friends are all going through that transition as well - those questions you ask of yourself as an adult. This is real life." She added: "There are still going to be lots of songs about me and my little adventures around London, but then at the same time I've had experiences in love and life that have been about this period of my life."
"Crying For No Reason" is a big electronic ballad, where she croons about trying in vain to get over the ending of a relationship. The singer told Q magazine that she found it was an emotional experience laying the break up anthem down in the studio. "When we recorded that vocal, halfway through I started crying. I ran out the room," she recalled. "Five minutes later I came back and asked, 'Did you get that?'" The track features Katy B's buttery R&B pipes laced with some poignant Adele balladry and infused with a little forward-thinking electro-pop à la Robyn.
The emotional ballad is the twinkling, strobing heartbreak-anthem, and the video is beautiful and stark, perfectly pairing with Katy B's titanic performance and the track's dramatic swell of pop histrionics replete with huge glacial synths. In Sophie Miller-directed video, Katy B boldly stands alone on a platform and belts the song out before a dark, sleek, arena-like stage set while an epic extravaganza of light slowly erupts all around her. As the song builds from simple ballad to mid-tempo dance banger, the luminous beams slowly become more extravagant and everything feels right in the world. Simple and effective!

Enrique Iglesias brings drama on "Heart Attack"

Enrique Iglesias has suicidal thoughts in the dramatic music video for his latest single "Heart Attack," the second English single and overall the third single from the Latin star's upcoming as-yet-untitled second bilingual album and tenth of his career, due in stores in early 2014 via Universal Republic. The new visual ties in perfectly with the meaning of the song. There's Iglesias, standing perilously overlooking a scary drop!
The latest offering from the 38-year-old singer is a thrilling pop number with piano-driven verses and dubstep breakdowns. "Heart Attack" will get your heart pumping. Iglesias describes the dubstep-infused track as a more serious song for him. And with lyrics like, "I thought I never want you back / But I don't wanna live in a world without you," we can't help but notice it's the typical cycle for both men and women when it comes to relationships. In the midst of the break-up drama and reports, could this be an anthem written for Iglesias' now ex-girlfriend, tennis star Anna Kournikova?
Speaking to Ryan Seacrest, the Grammy Award-winning singer explained the writing process, he said: "I don't know why we do that. I think both girls and guys, we do that to ourselves. But it's happened to all of us and it's a story we can all relate to and you think you've learned your lesson and it can happen over and over and over again. The way I look at music and write songs, it's like when you go to the movies, and some songs are more real and some songs are more fantasy."
The video treatment drives the melodrama home, in a slick Colin Tilley-directed clip that was shot in both Santa Barbara and El Lay, and sees 'When a Stranger Calls' actress Camilla Belle playing the leading female role as Iglesias' love interest in a very dramatic relationship storyline, which traces the highs and lows of a couple's relationship. As the Spain-born singer walking into a shameful bed scene of Belle and her lover. A furious Iglesias, who obviously doesn't like getting cheated on, hits the dude and throws him to the ground. A heart-broken Iglesias' emotions then go from anger to despair, as he heads to a bridge, stands on the edge and thinks suicide. There's a band, performing up there with him in front of an intense smoke machine. It's all just so emotional.

Zendaya shows off her smooth moves in "Replay"

The 'Dancing With the Stars' runner-up Zendaya has just premiered the music video on Disney Channel for her debut single, "Replay," the lead single from her upcoming self-titled debut album, due out September 17 via Hollywood Records. The 16-year-old actress/singer, is breaking out on her own, has a fervent fan following courtesy of her previous career as the star of Disney Channel sitcom "Shake It Up," but she's about fifty different kinds of grown-woman in her new clip.
The song "Replay" was composed by Tiffany Fred and Paul "Phamous" Shelton. "It's a very special song. I think it's very different and unexpected for me because I feel like it's on a higher level production wise," Zendaya said. "It's one of those songs that's creating its own lane or genre. I don't think it's pop, I don't think it's hip hop, I don't think it's R&B. I don't even know where you would consider it because it kind of mixes that pop sound beat with a very R&B kind of melody" she says in an interview with Radio Disney. Zendaya thinks that the single is not basic pop music, but it has an urban twist to it.
Zendaya has created a seamlessly self-promoting ode to putting a good song on repeat: She kicks the chorus off by singing, "I wanna put this song on replay/I can listen to it all day." But because every song that's about a song is actually about infatuation, she has to tweak the lyrical conceit, making it, "I can listen to you all day... I'm so lost in your sound." And it only works, of course, because the (non-metaphorical sound) of the song is so great, with breathy vocals and a slow-bubbling groove building to the chorus that will get stuck in your head whether you like it or not.
Channeling early Cassie with some slick choreography and a series of glammed-out looks, the Colin Tilley-directed clip is basically just her one long impressive dance break that never ends, but it's quite a statement from the 16-year-old chanteuse, who looking fierce in black and shows off her smooth moves and more mature side in an abandoned warehouse, and, at first, she dances alone in front of the mirror. Later, a few of Zendaya's pals, who just so happen to be stunning male models, join in on the dancing fun, and the crew spends the rest of the afternoon twerking it out and presumably burning more calories than you would after an entire day on the treadmill.

Krewella unplugs for party in "Live for the Night"

The Chicago-based EDM troublemakers Krewella is back in action and throw an atomic-powered rave in their new Zombie-infested clip for their latest summer hit single, "Live For The Night," the ultimate synth-pumped,  high-energy drumstep, bass-thumping ode to go-wing-hard, will be the lead single from the electronic dance music group's upcoming debut full-length studio album, "Get Wet," which hits shelves on September 24th via Columbia Records.
Krewella had a huge commercial breakthrough earlier this year with gold-certified "Alive," the radio-friendly club anthem and has become a true crossover success story. Now the darlings of American EDM are set to build on that momentum with "Live For The Night." Chicago sisters Jahan and Yasmine Yousaf, along with their producer Rain Man kind of freaking slay, put their lovably rowdy spin on a big night out, and make big-top EDM cut with dubstep skronk and moombahton groove while singing about whiskey, bitches, and doing it like rock stars.
Their dub-heavy electro pop outputs, "Live For The Night" again taps into that catchy, big room sound for which the trio have become synonymous. The synths, bass and melodies are so much more beefy then anything they have previously released creating a heavier more aggressive sound. You've seen it before, dance music fans texting, tweeting and instagramming their experiences away at every show you attend, Krewella seeks to change that. The troublesome trio brings new light to the night of a dreary, small town, forcing entire town to unplug from their media saturated life by cutting the power and hosting a rave party of 'nuclear' proportions, their own party in the sheltered suburbia.
That no-holds-barred approach to nightlife is reflected in the wild video. Directed by the Grammy-winning video squad Aggressive, the Invasion Of The Body Snatchers meets '90s rave themed visual opens on a world where everyone has been transformed into a screen zombie, every pair of glazed-over eyes glued to a smartphone or computer monitor. To save the day, Krewella breaks into a local nuclear power plant, and cuts all power to the town, forcing the slumbering post-apocalyptic masses to all meet up for a revitalizing crazy wild dance party with some suspicious cops trailing the crew the whole time, and go out with a bang.

Selena Gomez takes a relationship "Slow Down"

Selena Gomez gets hot and heavy while showcasing her sultry, grown-up style as she conquers Paris in the leaked brand spanking new video for her dance-dubstep new single, "Slow Down," the second single from the 20-year-old starlet's forthcoming solo debut studio album, "Stars Dance," which is set to be released on Tuesday (July 19), one day after the Spring Breaker actress will turn 21. The former Disney star is seen in full-on starlet mode rocking trademark scarlet lips and sensuous dance moves to her up-tempo banger.
Produced by The Cataracs, "Slow Down," is a high-octane, uptempo dance-pop, slickly produced, stylish and EDM song, that has been described as wobbly club thumper. It features various dubstep influences, a little funk guitar twang that's lovely and a dubsteppy chorus and middle eight, but mostly it's that pounding four-on-the-floor beat pushing throughout that works marvelously. The best moment is a spoken-word bit at the end that's too lovely to spoil. Lyrically, the song speaks of taking a relationship slowly rather than rushing into things.
"Can we take it nice and slow, slow/ Break it down and drop it low, low/ Cause I just wanna party all night in the neon lights 'til you can let me go," sings Gomez, who recorded this dubstep-influenced track to remind herself how important it is to live in the moment. "It's basically just about having this moment and not having to rush it, because I don't know how many times I've been like, 'I just want to be married and over this,' but this is what we're supposed to be enjoying," she revealed to MTV News.
Filmed last May in Paris, the "Slow Down" visual shows Gomez loving night time in the City of Lights. It opens with the night scenery around Eiffel Tower. After inexplicably taking a mysterious ride through the streets of Paris in a vintage Mercedez Benz, she walks fiercely in boots and does a sexy strut down a cobblestone street and ends up in a club flanked by an array of hunky dancers performs a choreography in a neon-lit room, where she just lets loose and lives while she's young or whatever, and forgets about all her problems by fist-pumping and just 'letting go' on the dance floor.

Lindsey Stirlin plays seemingly in "Crystallize"

Violinist Lindsey Stirling seems to have no limits when it comes to experimenting with new genres on her acoustic fiddle. The 26-year-old YouTube sensation self-described "hip hop violinist," takes her first leap into dubstep music in an incredibly beautiful dubstep violin video performance for "Crystallize." With the help of cinematographer Devin Graham, Stirling filmed a video of herself in the Ice Castles of Silverthorne, Colorado, which only adds to the beauty of the song.
The track is taken from her self-titled debut album, which showcases her signature violin-electronic-dubstep style and it opening with "Crystallize," her most popular piece. As she explained "is a much deeper song: the crystallization of water is affected by its surroundings to create either beautiful patterns or meaningless masses. Similarly, I believe that through our thoughts, beliefs and the environments we create, we each possess the power to make a positive change within ourselves and others." The track is electrifying, beautifully haunting, and rich with emotion. It takes dubstep to a new level.
Utilized across time to express emotion within the artist and evoke emotion within the listener, songs infused with string instruments bring about a different aural experience than any other kind of song. It's not every day we come across an artist that successfully blends the world of instrumental music with electronic. Stirling has managed to intertwine her talent and merging her experience as a solo violin artist with the popular electronic genre of dubstep, providing a powerfully unique sound and experience for the listener.
Set inside and outside of a cool looking ice cave, the clip was a huge hit! The chosen location is no coincidence since "Crystallize" is named after scientific findings suggesting that human thoughts impact the molecular structure of water. Stirling plays seemingly without effort while dancing and wandering through a winter wonderland of illuminated ice formations, tunnels, and arches. The video is composed of a series of day and night shots that truly encompasses what it is clear Stirling set out to do with this track. It's beautifully edited, and compliments the song rather than takes away from it.

Carly Rae Jepsen "Tonight I'm Getting Over You"

Carly Rae Jepsen falls for a bad boy, again and again, and is sick of the hot and cold relationship with her boy toy in the just released video for her newest single, "Tonight I'm Getting Over You," the fourth single lifted from her sophomore studio album and first international release, "Kiss." Looking to get your groove on this weekend and dance your heartbreak away? Well, find out if the Canadian singer's passionate relationship with her hunky man ends with a happy ending or not.
The song, with instrumentation incorporates two different genres, techno and dubstep, is a club-ready and fist-pumping post-breakup anthem, where Jepsen addresses her feelings, as she gets tired of her ex-boyfriend's lies and broken promises by getting over it and dancing with someone new. The on-again, off-again affair was very much inspired by events in Jepsen's real life. "With this particular song, it was sort of that decision that even though [the relationship] is hot and cold, sometimes you've got to move on," she recently told PEOPLE about track, and she definitely doesn't want ex to call her maybe.

Things start out fine for Jepsen and her hottie love interest in the beginning of the video for the upbeat electro-pop track. The 27-year-old "Call Me Maybe" hitmaker is heating up the screen with her ex man, they're laughing it up, kissing it up, being almost sickeningly cute together, and goofing around and making out in rooftops and bedrooms in the clip. Their romance plays out against the big thumping beat of her song before it turns sour and they slowly grow apart.

But that all changes for some reason. Jepsen's alone, fed up and emo. When she isn't pining for the love she once had, she's kicking him to the curb, just as the song kicks into dance-floor overdrive. Done up in her best punk-inspired gear, Jepsen is pretty torn up over her knit-cap-loving former flame. By the end of the clip, the unexplained tension between the two appears to be gone and they're back to being lovey dovey. The clip is all smiles and food fights until the bass drop, when the not-quite-lovers appear to call it quits.

Muse showcases their live footage in "Follow Me"

English alternative rock band Muse have unleashed a brand new tour video for heavy-handed anthem, "Follow Me," the third single from their sixth studio effort, "The 2nd Law." Over the past decade, Muse, the self-serious English trio have emerged as one of the UK's biggest musical exports and throughout their career, it's always been clear that Muse aren't satisfied to just do the same thing over and over again.
Their latest "The 2nd Law" is no exception, and British mega-rockers continue to shake things up, diving deeper into the electronic rabbit hole as they experiment. While adding a dollop of reverb to "Follow Me" enhances the track's doom-sodden message of clinging to strength from a dark place. In the bronze position, the consolatory "Follow Me" piles on the rave dynamics and dubstep nods in another bow to the maximalist productions of the chart mainstream.
"Follow Me" contains a bit more electronic dance like synth tracks and influences from dubstep, and the instrumental elements from band's previous two studio albums. The song is about "having a baby and all that." Muse lead vocalist Matt Bellamy wrote this song about his baby son, Bingham, after his fiancée, actress Kate Hudson, gave birth to the child on July 9. The ode to fatherhood kicks off with a sample of Bingham's heartbeat, which Bellamy recorded on an iPhone just before he was born. "Follow Me" is 'Map Of The Problematique' reimagined as a love song with dubstep wobbles, and their excursions into dubstep and dance music on "Follow Me" feel more like remixes than original songs.
Consisting of live footage from Muse's smoky, multi-colored stage show, the clip gets off to a slow start, as Bellamy ambles through bland imagery before the three-piece blasts off into its patented hybrid of electronic blips and arena rock. The live concert setting amongst a laser light show and an overly enthusiastic crowd helps to capture the energy of the electro-driven song, which has techno-tinged choruses and even a couple of dubstep-alluding synth dives. The crowds soon follow suit, pulsating from the Sheer Importance of the song.

Taylor Swift unveiled "I Knew You Were Trouble"

To celebrate her 23rd birthday, Taylor Swift unveiled her 23rd video on MTV channel to show the world her edgy side for the loopy break-up upbeat track, "I Knew You Were Trouble," the third promotional single from the Country-Pop songstress latest fourth studio album, "Red," which has already achieved multi-platinum status since it was released in October. The track offers more insight into her relationship with the bad boy, and the clip features a pink-haired Swift trying to pick up the pieces after bad boy has left her.
Inspired by the British band One Direction member Harry Styles, the dubstep-inspired bass breakdown "I Knew You Were Trouble," breaks the singer out of Nashville and touches on all genres of music with moments of straight-up Top 40 pop, country and even dance, with its grinding effects, especially on the bumping chorus. It's a peppy, uber-catchy pop, a far cry from traditional country, and its mainstream appeal yet noted Swift's experimentation with dubstep as relatively limited. Swift is try at dropping the bass ultimately gets absorbed into the artist's own aesthetic.
Musically, the way the song bounces around musical genres, was one of Swift's intentions. Speaking the song "is about not trusting your own instincts and ignoring all the red flags." Swift admitted to having gone into a relationship knowing it was the wrong thing to do. "It's a song that's one of my favorite songs on the album because it sounds just as chaotic as the feeling was when I wrote it. It's a song about kind of being frustrated with yourself because you have your heart broken and you knew when you first saw that person you saw all these red flags and you just went for it anyway," she explained. "So, shame on me."
Filmed in Los Angeles by Anthony Mandler, the dark-themed clip is looking distinctively different from the country music sweetheart's previous music videos. It find grimy-looking Swift either passed out or sleeping on the ground in the middle of a field covered with trash, likely after a party. She looks around her, confused and incredulous at where she has landed. She slowly stands up as black and white clips of her fans cheering at a concert cuts in and out. The edgy video then follows her really toxic relationship with 'Spider-Man' star Reeve Carney as her co-star, and it definitely delves depths she's never explored before.

Ellie Goulding Writhe for Lost Love in "Figure 8"

Ellie Goulding channels the lady in red but in, like, a good way in her new obscure visual and aural masterpiece for her hit track, "Figure 8," the second single from British singer's sophomore album, "Halcyon," which is a personal tale of a relationship ending and wanting to hold on to what once was. Sometimes life can imitate art and art can imitate life, but in Goulding's case, it may be a little bit of both. With Goulding just splitting from EDM DJ Skrillex, one could maybe guess what this song was inspired by, and the new surreal Clip seems to be art imitating life.
Built around piano and electronics, the dark and brooding "Figure 8," has a moody vibe that matches its heartbreaking lyrics. The song helps her maintain this authority quickly after on the galloping bruises of "Figure 8," a defensive track that finds her reasoning with her scorched paths, as Goulding sings about a love that didn't live up to its promise of infinity - the titular "8," turned on its side. "Figure 8" continues to explore her ascent into womanhood, centering around her experience of being left heartbroken by a former love over a buzzing dubstep bassline that vibrates with a gentle nod to the album's namesake.
Mourning the loss of her lover, Goulding fights to recapture the heart of her beau, whose resistance is killing her softly. Feeling like there's no reason to live anymore, Goulding's life as she knows it ceases to exist. Do your best to follow the 25-year-old British elecra-pop sweetheart as she navigates the infinite cycle of obsessive love, all to the backing tune of her slick, signature warped beats and distorted vocals. The result will leave you breathless!
The moving clip seems to capture the emotional lyrics perfectly, and really makes the story of "Figure 8" come to life. In the kinda creepy clip, Goulding is practically a ghost in the house she used to share with her man and time marches backward in various stages as she looking anguished and remembers some of the good and bad times. She's hopelessly distraught over a recent lover. Whatever the case, the "Halycon" cut properly soundtracks her tossing and turning and depression. We're totally left wondering how true-to-life this clip really is.

Rita Ora returns to her roots in "Shine Ya Light"

After wowing audiences across the US with her No.1 LP "Ora," British singer-songwriter Rita Ora heads to her hometown of Pristina, Kosovo, and parties with the city to delivers her fourth music video this year by way of "Shine Ya Light," the third UK single off her debut album, and will be fourth single in US. Ora is clearly an even bigger star in her hometown than she is everywhere else, and she turned the town upside down when she returned to her native hometown and it's good to get a closer look at her roots!
The Roc Nation singer has come a long way since being introduced to New York's Z100 radio station back in February with her boss Jay-Z. Often compared to Rihanna, the UK-based blonde bombshell seems to be finally stepping out from under Rihanna's shadow, and steps out in her own way for her new video "Shine Ya Light." Ora may be a worldwide pop superstar now, but she hasn't forgotten where she comes from. To prove it, she returned to her birthplace to celebrate her success with the locals. "I can't explain to you what this means," said Ora, who was overcome with emotion during her journey home. “This is the only place I wanted to shoot my video.”
The lyrics were inspired by Ora to dubstep and remix, the phrase "Shine Ya Light" was expression by Ora to find something which took several years to come when her debut album was released. Ora told The Boombox why she decided to record this reggae-flavored track. "'Shine Ya Light' was one of those songs that I wanted to do that came from a different kind of world," she explained. "You can hear my influences in it. Reggae is one of my big influences. I love mixing and matching genres. That's who I am. It feels good. It reminds me of an anthem."
Jay's protegee made an emotional return to the country of her birth like a Queen and shines bright in Emil Nava-directed video. But the video isn't a sombre affair - the 21-year-old struggles to stay dressed as she channels her in inner bad girl to ride through the streets on the back of a motorcycle and gets a police escort. Wearing her signature beanie, red lips and thigh-high stiletto boots. After warmly greeting her hometown fans, she performs near the Newborn monument with a breath-taking view of her town, symbolizing a sense of pride and accomplishment for her country.Enjoy her triumphant homecoming.

No Doubt Party Down in "Push and Shove"

No Doubt's first comeback album in 11 years, "Push and Shove," officially hits stores Tuesday and to celebrate, the American rock/ska band has premiered the official music video for their Diplo-produced second reggae-fest tune and album's title track. After four years of hard work, the Anaheim quartet have finally completed this upbeat set of reggae grooves, Eighties-style synth-pop jams and at least one mega power ballad.
Then there's the title track, which fluctuates wildly between genres and tempos. Says bassist Tony Kanal, "It's our 'Bohemian Rhapsody.' " With Diplo blending ska, dub and reggae into a track which verges dangerously close to dubstep, "Push and Shove," crosses various genres and tempos, mixing Dancehall and Dubstep elements with No Doubt's trademark horn section, whilst frontwoman Gwen Stefani trades verses with Jamaican reggae artist Busy Signal.

"We've never fit into any format," Stefani told Billboard magazine. "Luckily we've been able to fit into both [pop and rock] a little bit, though not really consciously... We've just managed to nudge our way in." The bonkers and brilliant song contained No Doubt's familiar sound while also pushing ahead with current trends, because that's what the one-time ska band have been doing all along. It was like Tragic Kingdom merged with one of Major Lazer's island party bangers and was just shy of dubstep.
The Sophie Muller-directed video was shot guerrilla style with a scattered mix of wild scenes and flashing lights in black and white and features Stefani and her reunited band of ska rockers goofing off for the camera, and having fun like teenagers as foursome hit around wandering undisclosed New York streets at night and dance around crazily. Ironically, it perfectly matches the song and in that sense, it actually works to bring the theme of the record to life.

Justin Bieber Debuts "As Long As You Love Me"

Justin Bieber leaves behind his "Baby" days and shows some growing up in the brand-new video for his R&B and dubstep summer single "As Long As You Love Me," as a promotional single and the second single from his third studio album, "Believe," and is about the trials and tribulations young lovers would go through to be together. The five-plus-minute short film is gritty and quite dramatic.
"As Long as You Love Me," featuring rapper Big Sean, is Bieber's first foray into dubstep. Canadian pop star persuaded producer Rodney Jerkins to add the dubstep-heavy sonics after a trip to London, where the bass-driven type of electronic music is all over the radio. Bieber testifies how true love can overcome all circumstances on this "Believe" electro jam and it's a far cry from Bieber's "Baby" days, both literally and figuratively.
The 18-year-old singer teamed up again with director Anthony Mandler, who tones down the excess in favor of a genuine grittiness. Unlike the subtle maturity in Bieber's first "Boyfriend" clip which look like child's play. If that clip was a fantasy ride, well, then this gritty new mini-film for "As Long As You Love Me," is a reality trip. Adulthood isn't all fun and games, after all. This generation's superstar is trying making it known that he can be more than just a teen idol, and he makes that point with his latest video.
Part tragic love story, part pulpy thriller, the new video finds Bieber flexing his acting muscles opposite Kill Bill actor Michael Madsen, who plays an overprotective father who violently objects to Bieber dating his daughter. Of course, given that this is a tragedy, Bieber doesn't listen, and the couple then sets out to meet at a train station, but daddy dearest becomes privy to their late-night getaway and throws down until bruised and bloodied and drags his daughter away from Bieber, leaving a sad ending.

B.o.B and Taylor Swift Debut "Both Of Us"

Southern rhymer B.o.B and country-pop songbird Taylor Swift unite on the new video set for "Both of Us," the third single lifted off rapper's sophomore album, "Strange Clouds." The video is a tribute to the hard-working everyperson. In fact, the video doesn't focus on the superstar duo for too long, as it cuts to scenes of every day people, from all walks of life, living their day-to-day lives.
The track finds the rapper identifying with underdogs, as he rhymes about battling pain and hardships in life. While the 23-year-ol rhymer is roaming the streets and spitting his lines, the country music beauty is playing with a dog in a field of flowers. On how the duet project came about, he recently shared that Swift "came to Atlanta and she hit up Grand Hustle. I wasn't there. Tip was there, and I eventually linked with her in Dallas, and the rest is history."
The Jake Nava-directed clip was filmed in Nashville, and it opens with B.o.B hanging out in his modest home, while Swift is chilling out in the most un-Taylor Swift spot in music video history, a pool hall. As the video closes out, viewers are left with a sort of fantasy, with B.o.B and Swift re-imagined as the everyman and everywoman living simple lives in rural Tennessee, much like the folks in the video. This video instead sheds light on the grittier sides of the country music capital, following the lyrics of the track, which center on adversity and strife.
The video isn't glamorous, but it leaves viewers appreciating the little things in life. It's not about money, it's about understanding that sometimes a romp through a sprinkler or a good game of billiards is enough to take you away from the mundane moments of everyday life. The twosome just want to make sure that this summer, you take the time to appreciate the little things in life, like running through sprinklers and playing a good game of pool or if you're feeling as adventurous as Swift, jumping into a pool.

LIGHTS Raises A White Flag "Banner"

LIGHTS rolls out her brand new music video for the song "Banner," serves as the second official single from Canadian singer's latest sophomore effort, "Siberia," which has a strong dubstep influence, while also wandering into genres of dream pop, minimal, dance and even noise, is nominated for "Pop Album of the Year" at this year's JUNO Awards. The event airs April 1st on CTV.
"Siberia" sees synth pop superstar venture into new directions as being slightly grittier in a musical sense than the previous, The Listening, but retaining the charm and innocence of the previous album and EP. The girl who I saw bring her synth-pop from the bedroom to the stage with music to light up faces and hearts. For an artist that can be considered a poster-girl for being 'self-made,' it's hard to argue against the artistic progression and her own right for creative exploration and development.
Directed and conceptualized by Sean Michael Turrell, the clip was shot from dawn till dusk over the course of one day in the desert about an hour outside of Los Angeles. The video's mood places LIGHTS in a Road Warrior-inspired post-apocalyptic world, and features the 24-year-old Canadian pop princess walking down alone the long empty road in a deserted dessert, was based on the film "The Book of Eli," until she runs into a group of other young brave hitchhikers.
As she travels through a vast desert and encounters a pick-up truck of dirty-faced young vagabonds who invite her to join them. They continue down a lonely highway, and everything almost goes smoothly until hitting a roadblock where a bunch of pirate-wannabes stop them and start attacking. All LIGHTS had to do though is to raise a white flag - a banner, if you will - and everything's good. The setting is pretty interesting and beautiful and if you haven't already be sure to give her album a listen.

B.o.B. Sees "Strange Clouds" With Lil Wayne

Atlanta hip-hop star B.o.B ventures out in the wilderness in his latest video for Dr. Luke-produced single "Strange Clouds," the lead single and title track from his upcoming sophomore effort, set to hit store shelves March 2012. It's a 3 minutes 47 seconds of bass heavy bragging, and harder edged hip hop. The 'Airplanes' hitmaker does not only bring rapper Lil Wayne, but also takes fellow rapper T.I. with him to enjoy some strange-colored clouds in a beautiful meadow.
On the kickoff to his second LP, the 23-year-old Atlanta rapper slings references to Nancy Kerrigan, Inception and Top Chef over a blippy dubstep beat. Wayne drops a wink-nudge verse about getting blitzed, but it's B.o.B who lights up with a charming, tenacious flow. It definitely has a catchy, melodic chorus, but the rhymes hit hard, and the two voices and sensibilities blend well. Lyrically, the song is focused on self-promotion and dismissal of any haters.
B.o.B told Billboard magazine he chose the album title to reflect his maturity as an artist. "It's reflective of the growth, and how my perspective has changed. And 'Strange Clouds' is like a hybrid, the sci-fi with the organic. It's all about art, it's all about music, and I feel like this album is going to be a classic." He said the track was originally just something he wanted to rhyme on: "'Strange Clouds' could mean a variety of things from lacunosus clouds to unidentified flying objects to puffs of the most exotic of plants. He wanted to get an artist on it who could really bring that idea to life, and who better than Lil Wayne?"
With its infectious hook and braggadocious lyrics, the Motion Family-directed clip has an evening outdoors theme, and the two rappers performing under psychedelic natural light display which is apparently sending everybody in the hood crazy. The video finds the two MCs spitter swank about their meticulous rhyming in a green field beneath a sky of strange clouds, while T.I. drops in for a few appearances and everyone tries to figure out what's happening with those strange clouds up above. Once again, B.o.B proves that Young Money is still on top of the mainstream rap game.