Natalia Kills fights her demons in gritty "Trouble"

Natalia Kills find love in a hopeless place in the gritty music video for her dance-pop pantomime "Trouble," the title track and third official single from the English singer-songwriter's underrated sophomore studio album. Kills played up her bad girl image in the music video for "Problem" and took us on a trip through her troubled childhood in "Saturday Night," but in the video for her latest single, "Trouble," the 27-year-old takes things one step further, giving us an inside look at a destructive relationship fueled by drugs, sex, and violence.
Her new album presents a hypnotic, 53-minute retrospective of her various life troubles over dark, swirling pop production. "The album is like a collage of all of the worst memories and worst mistakes I've ever made," Kills tells Billboard. Lyrically, "Trouble" touches upon the deeply personal themes of Kills' the singer’s troubled childhood and adult life, exploring her family's dysfunction, her lost loves, the chaos of her old neighborhood, the chaotic yet vulnerable, and everything in between, which are approached in greater detail than in her 2011 debut album "Perfectionist."
It's dark and gritty stuff; yet, it is filled with plenty of catchy melodies that demand you sing along, or at the very least mouth the words. The closing and title track "Trouble," co-written by herself in collaboration of Jeff Bhasker, ends the album on a loud note that she is, indeed, trouble. Casually dropping lines such as "I'm gonna burn down the house tonight" while pleading for a friend and alibi, it's the perfect ending to represent the album's entire theme of badass, rawness, honesty and still being fucking awesome. The song is definitely an excellent production with many percussion and quite catchy.
The dark and intense clip follows the ups and downs of the English singer's toxic relationship with her boyfriend, played by British actor/model River Hawkins. After watching the doomed lovers fight their way through bad trips, nightclub fisticuffs, and backseat sex, Kills finally puts an end to the madness by setting her house on fire. The visually arresting video can only help Kills' cause. It documents the adventures of doomed lovers as they spiral out of control in a blaze of sex, drugs and violence. Kills is known for gloomy videos, but this could be her most fully realized visual yet. Watch the criminally underrated diva in action up below.

Natalia Kills gets personal on "Saturday Night"

Natalia Kills gets painful and sexy at once with a new video for her autobiographical number, "Saturday Night," which serves as the official second single from her upcoming sophomore studio album, "Trouble," due for release in September 3rd. Painfully sexy, the clip is simple in design yet says so much at the same time and portrays her family issues in a glamorous yet gloomy light as we see the 26-year-old bra-free dance-pop songstress was living every scene and vivid lyric, strolling through a townhouse past scenes of domestic violence and drug abuse.
Kills has tended toward bad girl posturing with songs like "Problem" and "Controversy," but there's a beating heart at the core of her latest single, "Saturday Night," that makes it the best thing she's done this era. over a propulsive synth line straight out of 1983 and hard-hitting drum machine, Kills details her troubled teenage days and pouring her heart out in the lyrics in which she shares with us fans difficult moments she had to go through brought on by family issues like witnessing domestic violence at home. The electro-pop track is dreamy in production but real in lyricism as Kills sings about going out dancing to escape her home. Her hopefulness for something better, though, outlines the tune's powerful chorus.
The song is tough to listen and must have been hard for Kills to record, as it's her most personal song yet, but in the end, that's what makes the song so powerful, and amazing. The personal track receives a just as personal video, which is appropriately dark, very artistic, pretty eerie, tormented and personal. Past videos have seen Kills toying with edgy themes in a way that feels self-conscious or tongue-in-cheek, but the domestic violence and self-harm in the video for "Saturday Night" are rendered sincerely, and with a sensitivity that must have been tough to maintain amidst all the cinematic melodrama.
Kills and director G tried all they could to bring life to the story of the song into a emotional visual, and presenting a horrifying vision of domestic violence in a uncomfortably glamorous setting. The final moments are quite simplistic, but meaningful anyway, and make use of real childhood footage of Kills and her family, suggesting that there's some truth to the fictional narrative at the front end of the video. If so, it makes the video feel all the more haunting - but more than that, it tells the viewer something very personal about Kills, who always felt more like a series of postures than an artist who was relatable on a human level. As with the song, the video makes her truly vulnerable. It's the smartest career move she's made.

Natalia Kills being a bad girl with "Problem"

Electro pop siren Natalia Kills is back doing what she does best: being a bad girl steeze with her new raunchy music video for her foot stomping summer anthem, "Problem," the grunge-pop number serves as the official lead single taken from the 26-year-old British trendsetter's upcoming sophomore album, "Trouble," which she describes as a representation of her generation with high impact pop, expected in stores on September 3rd via will.i.am music group and A&M. Beware of Natalia Kills! She's pure danger! According to Kills, she's a "god damn problem."
The current ’90s revival in pop culture has been going strong for about two years now. Like most artists, Kills is getting in on the throwback action, but she's exploring a part of the '90s that hasn't really been touched by the pop scene yet: riot grrrl rock. Kills' snarly new single, "Problem," takes the punky feminist genre and drags it into 2013 by throwing hip-hop, industrial rock, and pop into the pot. It even features a heavy dose of Major Lazer swag, as heard when the song's bridge erupts into twerkable handclaps and piercing sirens. "Problem" somehow manages to put together the trendiest sounds of the moment, whilst simultaneously spitting in the face of today's top forty music.
Produced by Jeff Bhasker, "Problem" continues the harder pop sound and offering a dark, pop-rock edge and is deliciously naughty as Kills stirs up her problem pot with some hip-hop and '90s rock influence thrown into the mix. The ultimate bad girl anthem is a feisty in-your-face pop record packed with grimy riffs and infectious hard-hitting drums. You know those fabulous entrance scenes every high school clique film, such as "Mean Girls," "Heathers," and "Clueless?" "Problem" is that song that should be playing in the background. It is that good.
The accompanying visual for "Problem" is fire and has a storyline of "a love story of debauchery and badassness." It sees British dark pop singer strutting her smoking hot body in different sexy and revealing outfits - one of them consisting of only a bikini, fishnet stockings, and high-heels - at different locations, messing around with the police, setting a car on fire, and making out with a man on bed. Just watch this montage on mute and blast "Problem" and you'll quickly see what I mean. Kills should have no 'problem' getting this one to take off. Just EPIC!

Natalia Kills And Will.i.am Are Born "Free"

Natalia Kills has just dropped the visual for her money-crazed materialistic inspired song, "Free," the official third single from the UK pop songstress's debut album "Perfectionist," featuring Black Eyed Peas mastermind Will.i.am, who joins her on this track that tells the tongue-in-cheek tale of being broke but feeling fabulous. The broke bitch mentality of "Free" couldn't be more fitting now that the video is out, since it doesn't exactly look like it burned much of a hole in Cherrytree's wallet.
This excellent and very catchy pop jam is all about the joys of shopping, and spending money like there's no tomorrow and looking good while doing it. The just-dropped video for the song reflects exactly that theme. Busting out some of her best couture poses, the 24-year-old takes her sweethearts on a shopping spree of not-so-subliminal messages and utter threadlust in the video, which is totally chic and stylish, it look like they were ripped from the pages of the latest issue of British Vogue with Kills strutting around and looking immaculate in every single shot.
While she might be working down to her last lonely dollar, it doesn't mean she's not going to rock it like she's got free-flowing funds. Sings about her love of money and fashion, the illegally-downloaded diva rocked the best fashions and dances on motorcycles, rolls around in a glass box full of cash, wields a chainsaw, struts around with fashion models, and holds an armful of money while her hair burns. The scenes of Kills are interspersed with quick title slides that feature true Kills-isms like "You Are What You Wear" and "You Can Buy Happiness" that clearly show that Kills doesn't conform to popular opinion but makes up her own mind.
The broke-girls anthem also revels her pal Will.i.am makes an appearance via a television screen, while Kills prances around the boob tube. With an instantly catchy melody, a striking look, a world-famous MC and a finely produced new video, Kills has a massive summer hit on her hands. In fact, after the video hit the web earlier Monday, fans flocked to YouTube to see it and made #NataliaKills a worldwide trending topic on Twitter. Whether ironic or not, the video's spend-until-you're-broke attitude is a great tribute to the joys of excessive consumerism.