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Wednesday, May 21, 2014

5 Seconds of Summer save world in "Don't Stop"

Summer is the time for superhero movies to hit the multiplex, and two weeks after "The Amazing Spider-Man 2" opening, the guys of 5 Seconds of Summer donned the tights and capes as superheroes for the movie trailer-inspired music video to their new single, "Don't Stop," the second single comes from Australian pop rock band's self-titled debut album, due out July 22nd. The quartet will celebrate the release by once again joining One Direction on tour, beginning on August 4th. The new video is a trailer for their own fake summer blockbuster.
The song's comic book-themed clip ties into the anti-bullying effort the band launched in support of Ashton's sister after the 5 Seconds of Summer member tweeted, "Can't believe people pick on my sister at school, one day they will realize individuality is a beautiful thing, I love you Lauren, be tough." Fans took hold of the tweet and #5SOSFamLovesLauren immediately trended worldwide. Director Sophia Ray told MTV News the clip was inspired by the 5 Seconds of Summer fanbase. "We wanted her to signify all of their fans," she said, "all the people that they're serving through this anti-bullying campaign."
At the beginning of the clip, 5 Seconds of Summer unsuccessfully explore their new-found super powers. It isn't until they find one another that they're able to save a damsel in distress and beat up some ninjas. Before 5 Seconds of Summer leaps into action, each member pulls out his superhero costume from their parents' garage, a dresser drawer and the laundry hamper. And while our traditional heroes had powers of invisibility, flight, Spidey vision and all that, these young Australian foursome have guitars and charm, whether they're rockin' out on a rooftop or saving the world from danger in their homemade costumes in full-on superhero gear.
In the clip, the Aussie pop-punkers get silly, seductive and supernatural as they dressed in faux muscle-filled leotards becomes a crime-fighting team that not only saves the world by taking on ninjas, picking up litter and helping old ladies safely cross the street, whether these ladies want them to or not, but, more importantly, after practicing some moves in their bedrooms, the boys find the courage to venture out into the unknown and save a missing cat. Yes, the kitties of the world are safe in the hands of this band of masked crusaders. If "Don’t Stop" was made into an actual feature, it would probably be a blockbuster.

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