"G-Force" Ends "Potter" Magic At Box Office

Everything went according to plan this weekend... The 3-D "G-Force", an elite squad of guinea pigs has worked its own brand of magic at the North American box office, taking the #1 spot with $32.2 million from boy wizard "Harry Potter"($30m) over the three-day weekend at 37 international locations, according to studio estimates Sunday. The Walt Disney release from producer Jerry Bruckheimer, with its mixture of live action and computer-generated animation, is a "Mission: Impossible"-style adventure. This is the 1st live-action Disney film to be produced in Disney Digital 3-D. It was released in the US last Friday.

The story is about a team of specially trained secret agent guinea pigs that takes on a mission for the US government to stop a diabolical billionaire, who plans to taking over the world with household appliances. According to Paul Dergarabedian of Hollywood.com, the strong run of "G-Force" has benefited from a "great marketing campaign and a premise that had people scratching their heads while simultaneously grabbing the family." The number was a slightly greater 3-D share than "Up" and "Ice Age: Dawn of the Dinosaurs" had in their debuts.