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Friday, July 19, 2013

Lana Del Rey has another "Summertime Sadnes"

Lana Del Rey has teamed up with French DJ Cedric Gervais for a dance remix of her haunting trip hop ballad "Summertime Sadness," her biggest chart debut yet from 27-year-old Indie pop singer's debut set "Born To Die," which has seen huge success since its release in January of last year, is one of those rare albums that just keeps feeling fresher as time goes by. The glamorous and classy songstress is currently working on her sophomore studio collection to be distributed under her Lana Del Rey guise.
No one knows what it's like to experience that "Summertime Sadness" quite like Del Ray. The gloomy cut is Del Ray at her most head down and the pouty title alone drew giggles at Del Ray's Bowery gig, but the lovelorn ballad itself proves to be one of the more durable tracks here even if its lyrics start to get redundant. But even though there is a palpable damaged girl in her raspy voice, she commands attention with her lazy delivery. Now, “Summertime Sadness” is climbing the charts due to a new house remix by Gervais, who transforms Del Ray's lachrymose original into a dancefloor stomper, and now there's a video to match, a tale of lesbian love and broken hearts!
An accompanying video for the house remix of "Summertime Sadness," is another vintage home video-styled clip and shows Del Ray as a ride or die chick with actresses, Jaime King and performing the song through a series of vintage and colorful filters. Exactly a year after the original "Summertime Sadness" video's release. The new clip was directed by King's husband, Kyle Newman, shot using a retro, blown-out camera filter, and features cut-up footage of Del Ray and suicidal lesbian lover, King, laughing and smiling together in the beautiful summer weather. Eventually, however, things turn sour and after a teary-eyed fight in a car and some incredibly despondent faces, Del Ray jumps off a cliff and plunges to her demise.
Later, we learn that King has done the exact same thing. It's debatable whether or not the two reunite in a bizarre afterlife filled with coral-colored smoke, but it seems unlikely, as the clip closes with an image of Del Ray and her ghost walking alone down an empty road. Sad, sad times. It's just stitched together with familiar glitchy footage of Del Ray in her conventional Tumblrwave style from the original video, but it's still a nice visual accompaniment; the euphoric house production contrasts with the melancholy aesthetic in that way that feels quintessentially Del Ray and, well, if nothing else, the track is straight fire.

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