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Monday, July 29, 2013

Jonas Brothers make a splash for "First Time"

Jonas Brothers have always been known for their good-boy images, but they're taking some risks and have pulled out all the stops with a raging romp through Las Vegas in the party-powered clip for the pop rock band's latest mid-tempo cut, "First Time," the second single from brothers' upcoming fifth studio album, "V," which is scheduled for release this fall via Jonas Enterprises. The new video follows the high school football game-themed video for their lead single "Pom Poms" in March.
The summer beach-party winding-down anthem is an infinitely lush and understated production with big, gorgeous, lighters-up chorus with "Make it feel like the first time" echoes in the background. Sin City seems to be the perfect backdrop to their new song, which sounds more mature than their past hits. From hitting the casino like high rollers to rolling with the ladies in a poolside party and finally partaking in a hotel suite party, the boys are definitely looking all grown-up in comparison to their previous music videos, including their first single "Pom Poms."
Nick Jonas explained to MTV News why the brothers decided to follow up the album's lead single, "Pom Poms," with this song: "I think it felt right. It felt like the kind of song that people that weren't maybe as familiar with our music and maybe wouldn't have called themselves fans would respond positively to because it's so different for us, or, at least, I hope they will and it's one of my favorites, one of all of our favorites, I think from the minute we created it. So hopefully it's a positive reaction and it goes over great live. It's a big party when we play that song."
The video, which was shot during the band's rehearsals leading up to their performance at the 2013 Miss USA pageant at the Planet Hollywood in Las Vegas, features footage of the sibling trio having fun at a raucous hotel pool party with friends, and being relatively wholesome as they soak in the sights of Sin City. Kevin and Joe party it up in casinos and hotel rooms while Nick, always the golden boy, works on new music since he's still one year shy of being legal. Kevin's wife Danielle Deleasa and their real-life pal, "That '70s Show" star Wilmer Valderrama also makes an appearance in the video!

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