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Friday, June 29, 2012

B.o.B and Taylor Swift Debut "Both Of Us"

Southern rhymer B.o.B and country-pop songbird Taylor Swift unite on the new video set for "Both of Us," the third single lifted off rapper's sophomore album, "Strange Clouds." The video is a tribute to the hard-working everyperson. In fact, the video doesn't focus on the superstar duo for too long, as it cuts to scenes of every day people, from all walks of life, living their day-to-day lives.
The track finds the rapper identifying with underdogs, as he rhymes about battling pain and hardships in life. While the 23-year-ol rhymer is roaming the streets and spitting his lines, the country music beauty is playing with a dog in a field of flowers. On how the duet project came about, he recently shared that Swift "came to Atlanta and she hit up Grand Hustle. I wasn't there. Tip was there, and I eventually linked with her in Dallas, and the rest is history."
The Jake Nava-directed clip was filmed in Nashville, and it opens with B.o.B hanging out in his modest home, while Swift is chilling out in the most un-Taylor Swift spot in music video history, a pool hall. As the video closes out, viewers are left with a sort of fantasy, with B.o.B and Swift re-imagined as the everyman and everywoman living simple lives in rural Tennessee, much like the folks in the video. This video instead sheds light on the grittier sides of the country music capital, following the lyrics of the track, which center on adversity and strife.
The video isn't glamorous, but it leaves viewers appreciating the little things in life. It's not about money, it's about understanding that sometimes a romp through a sprinkler or a good game of billiards is enough to take you away from the mundane moments of everyday life. The twosome just want to make sure that this summer, you take the time to appreciate the little things in life, like running through sprinklers and playing a good game of pool or if you're feeling as adventurous as Swift, jumping into a pool.

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