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Tuesday, June 10, 2014

BANKS makes narcissism stylish for "Drowning"

In getting ready to release her highly-anticipated debut LP "Goddess" on September 9, Los Angeles-bred, British-based singer-songwriter Jillian Banks, simply known as BANKS has premiered a string of stunning tracks and videos that have generated significant internet buzz. Her stylish new video for latest single "Drowning" is no exception. Currently ruling the world from her dark and sexy hall of mirrors, it doesn't look as if she'll be slowing any time soon! For all those drowning: let BANKS give you a reason to swim.
BANKS has been bewitching the world with her siren-like voice and brilliant beats since she broke onto the music scene last year and exists on that distinctly London present-day point where pop and R&B and experimental, architectural bass music all overlap, and "Drowning" is a fine example of what she can do and she once again shows her smooth vocals played over a irresistible instrumental. With honest lyrics and more soul than heaven, let yourself fall for the sultry songstress and super babe in her brand spanking new music video for "Drowning."
BANKS recently teamed up with i-D fashion Magazine to advance her broody, witchy aesthetic. In this new video from the publication's Chart series, filmmaker Mike Piscitelli takes "Drowning" and gives it life. The video is hypnotic enough to, well, drown in. Trapped in one of those Yayoi Kusama-inspired infinity mirrored rooms and enveloped by an army of mirror images of herself as she weighs in on an ungrateful lover while reflecting on a hopeless relationship. The mirrors and smart Lorde-like suit-and-crop-top combo give the video a polished fashion element, and fashion means drama, obviously.
wearing exactly the same outfit in her signature colors of black, white, and red in a dimly-lit room of seemingly endless mirrors, a sultry and ethereal BANKS writhes center-stage, sleekly styled, reflected ever after and slinks through a room full of mirrors and lightbulbs, making very intense eyes at the camera. She gracefully moves across the refracted panes, noting all the times she apparently made soup for the special someone, she finally realizes "you are not deserving." The video marks the third installment of i-D's style-meets-music series and this latest one is decidedly the most straightforward of the bunch, but it's in no way less dynamic.

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